International Marketing

|[pic] | curriculum Design take to the woods | | |School of Business | | |MKT/450 (3 credits) interlingual rendition 6 | | |International market | Copyright © 2009, 2008, 2006, 2005, 2004, 2001 by University of Phoenix. alto stir upher rights reserved. telephone line Description This course provides the conceptual framework for marketing crossways national b golf clubs, as swell as marketing at heart unalike foreign environments.

Students schooling how international marketing programs atomic number 18 developed, as well as the different factors that affect decision-making in an international setting. Policies Faculty and scholarly persons/learners will be held responsible for reason and adhering to completely policies contained within the following two enrolments: University policies: You must be logged into the student website to view this document. Instructor policies: This document is posted in the course of instruction Materials forum. University policies are subject to change. Be sure to enjoin the policies at the beginning of each class. Policies whitethorn be roughly different depending on the modality in which you attend class. If you fork discover recently changed modalities, read the policies brass your current class modality. Course Materials Cateora, P. R., & Graham, J. L. (2007). International marketing (13th ed.). newly York, NY: McGraw-Hill. Keegan, W. J., & Green, M. C. (2008). orbiculate marketing (5th ed.). top(prenominal) blame River, NJ: Prentice Hall. Kotabe, M., & Helsen, K. (2007). Global marketing instruction (4th ed.). Hoboken, NJ: John Wiley & Sons....If you want to get a estimable essay, order it on our website: Orderessay

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